Asus ZenFone 7 Pro

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 The Asus ZenFone 7 Pro is a very interesting phone, indeed. In a world, where in-display fingerprint scanners, punch-hole cameras, and wireless charging seem to be the trend, this phone dares to do things a bit differently. It trades some of these “modern” features to offer users a hefty 5000 mAh battery, an exceptional 92% screen to body ratio with no notches or cutouts eyesore, and, of course, possibly the best selfie camera out there, for it’s actually the main camera system flipped up.

It is a flagship, there’s no denying that and if you don’t mind big and heavy phones, it can be your flagship. No corners have been cut with the hardware, giving you the best mobile platform out there, paired with an ample amount of RAM and internal storage. The beautiful multi gradient back covers are bound to turn heads, and when you flip up the camera module the attention-grabbing mission will be complete. Those of you familiar with the ZenFone 6 will spot the similarities with the new iteration right away. One of the key features Asus is going for with the ZenFone lineup is the edge-to-edge display. The ZenFone 7 Pro sports a big, 6.67-inch AMOLED panel not interrupted by cutouts or notches allowing for a 92% screen-to-body ratio. The bezels are uniform around the edge with the bottom one slightly thicker. What about the selfie camera then? Well, that’s the second and maybe the most distinctive feature in the Asus ZenFone series. The ZenFone 7 Pro sports a flip camera system (just like its predecessor) that flips up to take up selfie duties when needed. It’s an interesting solution to the selfie camera problem and we’ll talk about it in more detail later on. It’s worth mentioning that there’s a notification light on the bottom of the phone. It’s another interesting feature that can actually be rather useful. The back panel is made of Gorilla Glass 3 and comes in two color flavors: Pastel White and Aurora Black. It’s a gradient design that displays very beautiful hues of pink and purple when viewed from a certain angle. There’s Gorilla Glass 6 on the front, protecting the gorgeous AMOLED display (made by Samsung and tuned by PixelWorks, by the way). Speaking of which The big and bright AMOLED display is а gorgeous 20:9, 6.67” FHD+ (2400x1080) HDR+ panel that’s a pleasure to look at. It supports refresh rates up to 90 Hz for a smooth viewing experience. During our tests, we recorded 686 nits brightness on Auto, which is close to the 700 nits quoted by Asus. There are several display modes you can choose from - Natural, Cinematic, and Standard. If you want the most accurate colors, you have to go with Standard mode (oddly, the Natural setting produces a colder tone overall and a bigger shift in dE).


The Asus ZenFone 7 Pro display is tuned by PixelWorks to deliver top-notch performance. Here are some of the bonus perks you get with this treatment.


Absolute Color Accuracy – Every ZenFone 7 is factory tuned with high-efficiency calibration software and runs Pixelworks color management software to optimize power while delivering color accuracy for all apps and content spanning the sRGB and DCI-P3 color gamuts.

DC Dimming – Reduces eye strain and visual sensitivity that can occur at low brightness on Samsung OLED screens. To dim the screen, the Pixelworks solution dynamically adjusts the display’s current to reduce the screen flickering associated with conventional Pulse Width Modulation (PWM) dimming.

High-Efficiency Calibration – Each device is efficiently tuned during production using Pixelworks technology and a rapid, high-precision color checker to calibrate for standard sRGB and DCI-P3 color gamuts in a fraction of the time of other approaches.

Industry-leading HDR – PixelWorks’ precision HDR tone mapping provides exceptional contrast and color depth with up to 1 billion hues and access to more HDR content with certification from top content providers, including Amazon, Netflix, and YouTube


Overall, the screen of the Asus ZenFone 7 Pro impresses and the lack of eyesores like notches or cutouts further enhances the uninterrupted viewing experience. When PixelWorks are involved, the results speak for themselves. There’s not much left to be desired from this AMOLED panel, it’s absolutely flagship-grade.

(https://www.phonearena.com/reviews/Asus-ZenFone-7-Pro-Review_id4842)

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